JD CENTRAL 11.11 Campaign Figures during 1 - 11 November 2018
2018-11-16 14:42:26

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JD CENTRAL has announced its success from 11.11 CRAZY HOT SALE, a grand sale campaign rolled out in November 2018 or only a month after the official launch in September 2018. JD CENTRAL has seen rapidly soaring GMV on 11 November 2018 which was increased by 1100% from average daily sales. This signifies consumers’ changing habits and the high potential growth of Thai e-commerce. The 11.11 Singles Day success also included catapulting sales orders from Chinese consumers on JD CENTRAL Global Flagship Store on JD.com. Below are some key figures from that day:


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Ms. Rvisra Chirathivat, JD CENTRAL Chief Marketing Officer, stated that “11.11 campaign was JD CENTRAL’s major step after our official launch in late September 2018. 11.11 CRAZY HOT SALE served as our very first big campaign. Hence, apart from offering promotions and increasing our brand exposure through multi-channel marketing, we also approached our target through content marketing. All of these have contributed to our great success. Most importantly, 11.11 CRAZY HOT SALE was indeed our great opportunity to engage and build trust among consumers that we only offer quality genuine products throughout our platform.”

JD CENTRAL would like to extend our gratitude to all customers for the great feedback on 11.11 CRAZY HOT SALE. Check out more promotions, discount codes, coupons and benefits from JD CENTRAL at JD.CO.TH and JD CENTRAL Facebook Page. Shop quality, Shop JD CENTRAL today.

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For more information, please contact our Public Relations team at communicationjdc@jd.co.th